If your customers shop for fridge sales Perth, offering tailored recommendations may increase sales by showing the highest-rated energy-efficient appliances that best suit their preferences.
Add-ons like extended service warranties and zero-percent financing options may help drive purchases while improving customer satisfaction. This strategy can also increase purchases.
Back-to-school season
Back-to-school season is one of the biggest shopping periods of the year when consumers purchase school supplies such as pens, notebooks and paper; buy new clothing to start the year; or stock up on essential pens, notebooks and paper. This season is especially critical for brands offering school-related products or services like fridges; they often release their latest models during spring releases, while retailers also provide rebates or savings offers on Maytag products during “Maytag Month.”
Memorial Day
Memorial Day may not be as significant of a retail holiday for home appliance retailers as Black Friday or Labor Day, but that doesn’t mean Memorial Day doesn’t bring its own sales opportunities.
Major appliances like fridge sales Perth and washers typically experience significant discounts during the final weekend in May, according to Sean Medina, general manager of Best Buy Lubbock. Manufacturers accumulate promotional dollars throughout the year in anticipation of offering discounts during this one weekend in May.
Due to inflation and supply chain issues impacting prices, this year is expected to be even busier for stores promoting fridge sales than usual. As is always recommended when making such large investments, an appliance service contract should be included for maximum protection in case interruptions or outages occur during use.
Independence Day
Whether your refrigerator is old or broken, now is a good time to purchase a replacement while prices are at their lowest. Many fridge sales Perth retailers will offer up to 50% discounts during Independence Day sales – not only on refrigerators but also microwaves, washers, and dryers!
E-commerce platforms experienced a 23% surge in orders during this year’s Independence Day sales, reflecting an emerging industry. Malls and stores reported strong footfalls throughout India’s western states.
Labor Day
Labor Day marks the final weekend before back-to-school shopping commences in earnest, making this weekend an ideal opportunity to purchase home appliances. Lowe’s or online outlets offer wallet-friendly pricing on top-rated devices like the Hisense 17.2-cubic-foot bottom-freezer refrigerator (available for $899).
Sales may be slightly subdued this year as consumer confidence declines and shoppers take a more conservative approach when purchasing. Get our 2024 Labor Day Appliance Promotion Report to discover which brands and retailers are taking full advantage of this holiday’s potential sales boost!
Retail holidays
Retail holidays provide stores with an ideal opportunity to run promotions on refrigerators. Shoppers can find significant savings during these sales – Black Friday, Cyber Monday, and Presidents Day are just three examples.
Groundhog Day on February 2 is an unofficial holiday that marks a groundhog’s journey out of their burrow to see whether their shadow has appeared. This day can serve as an opportunity to run special promotions on your store website.
Appliance makers typically launch new models each spring, making this an excellent time to shop for refrigerators. You may also find discounts during holiday weekends and at the end of a model year, which could save hundreds on purchases.
Refrigerator sales are a vital aspect of the home appliance industry. However, achieving optimal profitability requires the right marketing strategies to attract and retain customers. This article covers valuable tips on how to increase refrigerator sales and boost your business’s bottom line.
One of the most effective ways to increase your refrigerator sales is to offer competitive pricing and promotions. This strategy can significantly drive up the number of refrigerator sales and overall revenue. Furthermore, it helps to have a well-trained sales team to provide personalized assistance and ensure that customers are satisfied with their purchases.
Another strategy to increase your refrigerator sales is to offer attractive bundles with related appliances. This strategy encourages customers to make multiple purchases and creates a sense of value and convenience. Moreover, it can also help to improve customer satisfaction by increasing the likelihood of repeat purchases. In optimizing this strategy, it is important to train your sales representatives on cross-selling techniques.
